To create a sisterhood of women who collaborate, lift one another up, and allow one another to shine!! To embody the mantra community over competition because when one woman rises, we all do!!
To help you elevate your voice, articulate your greatness, and increase your sales so you can empower your people. I do this by writing copy that nurtures, engages, and converts for women who coach women!!
Family; Freedom; Time; Courage; Vulnerability; Empathy; Boldness; Development; Purpose; Happiness; Integrity; Collaboration.
Now… if this doesn’t have you salsa dancing…
Than you should know that I am also a rockstar entrepreneur who leads with the heart and has passion and a vision; which means that I can totally relate to you.
Now you should know that my path to becoming a writer does not look like everyone else’s. And here’s a little secret, that’s what makes me a rockstar.
I’m not your typical English major.
And this is nothing against the English majors of the world. As a matter of fact, I was a Spanish major… that is before I was an MBA and spent a decade in HR and small business consulting.
And for anyone not familiar with consulting, you’re basically always engaged in selling. You also pick up some wicked awesome business skills.
You see my friend… writing copy is not about being the most creative writer out there.
This is not about entertainment.
Sure, there’s creativity involved, and in a way, writing copy is its own art form. We also hope that we don’t snooze people to death with our copy.